The MOO Prize celebrates the winners and finalists of the 2025 Shoot The Frame Annual Awards by helping them bring their photography to life in print. Winners in both the One Frame and Photo Essay categories will receive $200 in MOO vouchers, while finalists will receive $50 vouchers to spend on the MOO website.

MOO is known for its premium business cards, prints, and stationery, crafted to help creative professionals present their work beautifully. This prize gives Shoot The Frame artists the opportunity to showcase their imagery beyond the screen and create tangible pieces that reflect the quality of their craft.